Haribo Supermix fruit flavour gums

Haribo is a globally recognized German confectionery brand specializing in gummy and fruit-flavored candies. The product shown, Supermix, is a popular variety featuring a mix of fruit-flavored gums and foam-textured sweets. Haribo maintains a complex manufacturing network across Europe and the UK; while originally founded in Germany, specific batches found in the UK and Ireland are often produced in the United Kingdom or other European facilities.

The brand was founded in 1920 by Hans Riegel in Bonn, Germany. The name is an acronym for Hans Riegel Bonn. Since its inception, the company has remained a family-owned enterprise, growing from a small confectionery kitchen into a global market leader in the fruit gum and liquorice category. Today, the ultimate ownership rests with the Riegel family through the Haribo Holding GmbH & Co. KG.