Simba Mattress

Simba Sleep is a globally recognized sleep technology brand, primarily known for inventing and popularizing the hybrid mattress concept. Founded in the United Kingdom, the brand combines advanced spring technology with foam layers to provide ergonomic support. While the mattresses for the UK and European markets are manufactured in British and Polish factories to maintain high quality and supply chain efficiency, the brand operates via licensing and partnerships in other regions like North America.

The brand's journey started under a family business specializing in thread production for mattresses before transitioning into a direct-to-consumer digital brand. Over the years, Simba has secured significant venture capital and was recently acquired to facilitate its next phase of global expansion. As of 2024 and looking into 2026, the brand sits under the umbrella of a specialized private equity group focused on brand scaling, ensuring its position as a leader in the sleep-tech industry.