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Skechers is a prominent American lifestyle and performance footwear brand renowned globally for its focus on comfort and innovation. Founded in 1992 by Robert Greenberg, who previously founded L.A. Gear, the brand initially focused on utility boots and skate shoes before diversifying into a wide range of athletic and casual styles for men, women, and children.
Today, Skechers is one of the largest footwear brands in the world, maintaining its independence as a publicly traded company on the New York Stock Exchange. While headquartered in Manhattan Beach, California, the company utilizes a diverse global supply chain for production.
Manufacturing primarily occurs in several Asian countries, including China, Vietnam, Indonesia, and Cambodia. This multi-country manufacturing strategy allows the brand to scale production and distribute its products to over 180 countries through a mix of retail stores, e-commerce platforms, and wholesale partners.
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