Huober Brezel

Huober Brezel is a renowned German brand specialized in the production of traditional crispy pretzels and savory snacks. Founded in 1950 by Emil Huober in Erdmannhausen, the company pioneered the first large-scale production of crispy pretzels, known as the 'Große Huober Brezel'. The brand is celebrated for its commitment to high-quality ingredients and traditional baking methods.

To this day, the brand remains an independent family-owned enterprise. Manufacturing is primarily concentrated at its historic site in Erdmannhausen, Baden-Württemberg. Huober is also highly regarded for its early adoption of organic standards, often partnering with local farmers to source biodynamic raw materials, ensuring that the legacy of Emil Huober's 'Pretzel-Baker' craftsmanship continues in a sustainable manner.