Cheez-It Snap'd Double Cheese crackers

Cheez-It is an iconic American snack brand specializing in cheese crackers, first introduced in 1921. The product shown, Cheez-It Snap'd, is a thinner, crispier variation of the traditional square cracker launched to cater to modern snacking preferences. While originally developed by the Green & Green Company in Ohio, the brand has transitioned through several major corporate owners over the decades.

Today, Cheez-It is a flagship brand under Kellanova (formerly the snacking division of the Kellogg Company). Following the corporate split in 2023, Kellanova focused on global snacks. In a landmark 2024 agreement, Mars, Incorporated announced the acquisition of Kellanova, bringing Cheez-It into one of the world's largest privately held food portfolios. Manufacturing is centered in the United States, particularly in plants located in Ohio and Georgia, though global distribution may involve regional facilities.