Feel Maestro Studio 700 Headphones

Feel is a proprietary brand developed by Power International AS, a major Nordic electronics retailer. The product shown, specifically the Feel Maestro Studio 700 (FEELSTUD700NB), is designed as an affordable electronic consumer product and is manufactured in China to leverage efficient production scales.

Power International AS, headquartered in Norway, operates widespread retail chains across the Nordic region, including Power and Punkt 1. The brand 'Feel' is part of their private label strategy, offering various home electronics and audio equipment. Ownership remains with Power International AS, which is itself owned by the holding company AWILHELMSEN AS and power-investor Øivind Tidemandsen.