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Botanas Sol is a prominent Mexican snack brand founded in the 1980s by two entrepreneurs from Guanajuato who began their journey in Mexico City's La Merced market. The brand gained significant recognition for its innovative 'Tubi-Papa' line, launched in 2011, which features a distinctive tubular packaging designed for better portability and shelf visibility.
Today, Botanas Sol operates its own manufacturing facilities in Mexico, sourcing raw materials like potatoes and seeds primarily from domestic fields in states such as Sonora and Sinaloa. While the brand remains independently owned by the company Botanas Metrópoli, it has established a strategic distribution partnership with Coca-Cola FEMSA. This alliance, solidified around 2023, utilizes Coca-Cola's massive logistics network to bring Botanas Sol products to a wider range of retail outlets across the country.
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