Made O'Meter
Discover where a brand or product originates
Belbake is a private-label brand exclusively developed and sold by the German multinational discount retailer Lidl. The brand focuses on home-baking ingredients, ranging from flour and sugar to specialized items like fast-action dried yeast, which is designed for quick fermentation in bread making.
Because Belbake is a retailer-owned brand, the manufacturing locations can vary significantly depending on the specific product and the regional market. Lidl sources its products from various third-party food manufacturers across Europe and other regions to maintain competitive pricing and supply chain efficiency. Consequently, while the brand is managed from Germany, the yeast itself is often bottled or packaged in several different countries.
The ultimate owner of the brand is the Schwarz Group (Schwarz Dienstleistung KG), one of the largest retail groups globally. Based in Neckarsulm, Germany, the Schwarz Group operates both Lidl and Kaufland, positioning Belbake as a core component of its grocery retail strategy by providing high-quality baking essentials at a lower price point than international name brands.
Report a bug/Feedback
disclaimer
poweredBy