Li Shang Huang Sunflower Seeds

Li Shang Huang (粒上皇) is a well-known Chinese specialty snack brand that rose to prominence for its stir-roasted nuts and seeds. Originally founded in Guangzhou, Guangdong Province, the brand is highly recognized for its signature roasted chestnuts and sunflower seeds, often sold through its expansive chain of retail stores across China.

The brand is owned and operated by Guangzhou Li Shang Huang Food Co., Ltd. Over the years, it has scaled significantly, boasting over 1,500 stores in more than 100 cities. The manufacturing process is primarily centralized in China, where the raw ingredients are sourced and processed according to traditional roasting methods combined with modern quality control standards. As of 2024 and beyond, the company remains the ultimate owner of the brand, maintaining its position as a leader in the premium roasted snack segment in the Chinese market.