REMA 1000 Frugt Mysli

REMA 1000 Frugt Mysli is a private-label breakfast product sold by the Scandinavian discount supermarket chain REMA 1000. This specific variant features a blend of dried fruits, nuts, and seeds, designed to be eaten with milk or as a topping for yogurt and skyr.

While the REMA 1000 brand originated in Norway, it has a massive presence in Denmark where it operates as a separate business entity. The product is manufactured in Denmark, typically through partnerships with local food production facilities that package store-brand cereals. The brand is ultimately owned by the Reitan Group (Reitangruppen), a major retail conglomerate based in Norway that manages multiple retail franchises across the Nordic and Baltic regions.