Aussie Oh My Gloss Shampoo

Aussie is a hair care brand that, despite its name and iconic kangaroo logo, is currently owned and managed by the American multinational Procter & Gamble (P&G). The brand was originally established in 1979 by Tom Redmond, an American businessman who was inspired by ingredients he found during a trip to Australia. While the brand identity is deeply rooted in Australian heritage and uses ingredients like Australian Macadamia Nut oil or White Strawberry, its global operations are centralized under its American parent company.

Today, Aussie products are manufactured in several locations worldwide to meet global demand, with significant production facilities in France and the United States. The brand is marketed globally, leveraging its 'no-nonsense' approach to hair care. Following its acquisition by Procter & Gamble in 2003, Aussie expanded its reach significantly, becoming a staple in drugstores and supermarkets across Europe, North America, and beyond.