Made O'Meter
Discover where a brand or product originates
Cinnamoroll is a iconic character brand created by the Japanese company Sanrio. Originally designed by Miyuki Okumura in 2001, the character has become one of Sanrio's most popular and globally recognized mascots, alongside Hello Kitty. The brand represents a range of consumer goods, with accessories such as smartphone cases being highly sought after by fans worldwide.
While the intellectual property and brand management are headquartered in Japan, the physical manufacturing of plastic and silicone accessories like this phone case is predominantly outsourced to factories in China. Sanrio operates as a global lifestyle brand, licensing its characters to various manufacturers and distributors globally, though it maintains strict control over the design and ultimate ownership of the brand through its corporate headquarters in Tokyo.
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