Malaco Aakkoset Herkkuhetki confectionery

Malaco Aakkoset is one of Finland's most iconic candy brands, known for its diamond-shaped letter gummies. Originally founded in Sweden under the Malaco brand, the Aakkoset product line specifically has long been a staple of the Finnish confectionery market.

Today, the brand is owned by the Dutch confectionery giant Cloetta. While the brand has Swedish and Finnish roots, modern production for these gummy products is centralized in large-scale European facilities, predominantly in Slovakia. Cloetta maintains a strong presence in Northern Europe through various subsidiaries, ensuring that regional favorites like Aakkoset remain available through local distributors and retailers.