Kyrey personal care

Kyrey is a prominent private label brand specializing in personal care, hygiene, and cosmetic products. It was specifically developed for and is sold exclusively through Consum, one of Spain's leading supermarket cooperatives. Launched around 2012, the brand was designed to provide high-quality beauty and health solutions at competitive prices, effectively competing with national brands in the Spanish market.

While the brand is owned and distributed by Consum S. Coop. V., the actual manufacturing is carried out by specialized Spanish cosmetic laboratories. For instance, several of its skincare products are manufactured by Aitana Cosméticos S.L., based in Picassent, Valencia. This localized production model ensures that the products meet European safety standards while supporting the regional economy in Spain.