Lidl Simply M&S Rib Eye Steaks

This product contains Rib Eye Steaks from Lidl's premium 'Simply' range. The packaging prominently features the 'Bord Bia' Quality Mark, which confirms that the beef was farmed and processed in Ireland under strict quality assurance standards. Often sourced from local Irish producers, these steaks are a staple of Lidl's fresh meat offering in the Irish and UK markets.

As a private-label brand, 'Simply' is owned and managed by Lidl, a global discount supermarket chain. While the meat itself is sourced locally within Ireland to ensure freshness and support regional agriculture, the brand is part of the strategic portfolio of the Schwarz Group based in Germany. The group oversees the global operations of Lidl, ensuring consistent quality and pricing across its international network of stores.