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Capri-Sun Orange fruit drink

ownerThe Kraft Heinz Company (USA)
originGermany
manufacturedmultipleCountries

Capri-Sun is a world-renowned brand of juice-based drinks, famous for its unique flexible laminate foil pouches. Originally introduced in Germany in 1969 under the name Capri-Sonne, it was created by Wild (today known as ADM Wild). The brand has since become a global icon in the beverage industry.

The product is manufactured in numerous locations worldwide to serve local markets. In Europe, production often takes place in Germany and through various bottling partners. In the North American market, the brand has historically been distributed and manufactured by Kraft Heinz under license. However, the ultimate ownership of the brand name belongs to Capri Sun Group Holding AG.

Capri Sun Group Holding AG is a privately owned company headquartered in Zug, Switzerland, controlled by Hans-Peter Wild. This entity manages the brand's global strategy and intellectual property, while licensing production to major beverage conglomerates in different regions.

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