Rostar Frozen Whole Mackerel (Scomber Scombrus)

Rostar is a prominent Bulgarian brand specializing in the trade and distribution of frozen fish and seafood products. This specific product features whole Atlantic mackerel (Scomber Scombrus), caught in the North-East Atlantic (FAO 27 area), specifically near Iceland, as indicated by the 'IS' mark. The product is then imported, processed, and packaged in Bulgaria for the local and regional markets.

The brand is owned by the Bulgarian company Rostar BG, which operates a significant fish processing facility and distribution network. The business focuses on sourcing high-quality wild-caught fish from international waters and preparing them for retail and hospitality sectors in the Balkans. It remains a privately held Bulgarian enterprise founded to bridge the gap between global fisheries and Eastern European consumers.