Silver Queen chocolate bar

Silver Queen is a premier chocolate brand that originated in Indonesia during the mid-20th century. Originally established under the company NV Ceres in the 1950s, the brand grew from its roots in Garut and later Bandung to become a dominant force in the Southeast Asian confectionery market. It is particularly famous for its signature milk chocolate bars filled with whole cashew nuts.

Today, the brand is manufactured primarily in Indonesia by PT Delfi, ensuring high production standards and regional freshness. Silver Queen has successfully expanded its footprint, being exported to many countries including Singapore, Malaysia, Thailand, and the Philippines, maintaining its status as a homegrown pride with international appeal.

Ownership of Silver Queen remains under the Delfi Limited group (formerly known as Petra Foods), which is headquartered in Singapore but maintains deep operational ties to its Indonesian founding site. This continuity ensures that the original recipes and legacy of the brand are preserved while leveraging a sophisticated global distribution network.