Made O'Meter
Discover where a brand or product originates
Lolly Licious is a confectionery brand specifically associated with bulk and value candy offerings. The brand is a private label or exclusive line produced for and distributed by the The Reject Shop, a well-known Australian discount variety store chain. These lollipops are typically manufactured in China to maintain competitive pricing for the value market.
While the brand origin is rooted in the Australian retail landscape through the The Reject Shop's procurement strategy, the production is outsourced internationally. The ultimate ownership lies with The Reject Shop Limited, an Australian public company that manages a vast network of stores focused on providing everyday low prices on various consumer goods across Australia.
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