Stoats Oats

Stoats is a specialized Scottish oat company that began its journey in 2005 when its founders, Tony Stone and Bob Hare, started serving porridge from a mobile truck at summer music festivals. The brand quickly gained popularity for its focus on high-quality, natural oats and healthy convenience. Since its inception, the company has expanded its product range to include oat bars, porridge pots, and boxes of loose oats, positioning itself as a premium provider of oat-based snacks.

Today, Stoats maintains its roots in Edinburgh, Scotland, where it continues to produce its oat products. The brand emphasizes the use of premium Scottish oats, often sourced locally, to ensure the authenticity and quality that customers associate with traditional Scottish porridge. As a locally born and bred business, it remains an independent entity committed to delivering wholesome nutrition.

In terms of ownership, Stoats remains under the stewardship of its original founders. Unlike many small snack brands that are acquired by large multi-national conglomerates, Stoats has successfully scaled its operations while maintaining its independent status and Scottish identity through a combination of retail partnerships and direct-to-consumer sales.