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This product is part of the Alesto range, which is a private label brand exclusively developed for and sold by Lidl. The Alesto line focuses on high-quality nuts, dried fruits, and snack bars, positioning itself as a premium yet affordable healthy snack alternative.
While the brand is rooted in the German-founded Lidl retail ecosystem, manufacturing for Alesto products takes place across multiple countries throughout Europe and globally, depending on the specific ingredients and regional supply chain logistics.
Lidl is owned by the Schwarz Group, a massive German retail group which also operates the Kaufland chain. As a private label, Alesto is managed directly by Lidl Great Britain Ltd and Lidl Ireland for their respective markets, ensuring that the brand matches local consumer preferences while maintaining the logistical efficiency of its German parent company.
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