Barilla Cuori Pasta

Barilla is an iconic Italian food brand, primarily known for its extensive range of dry pasta and sauces. This specific 'Cuori' (Hearts) edition is a seasonal product often released for Valentine's Day. Founded in 1877 in Parma, Italy, the company has grown from a local bakery into a massive global food group.

Manufacturing for Barilla's European market, including specialty shapes like these heart-shaped noodles, primarily takes place in Italy at their main production plants. The brand remains privately held by the Barilla family through the Barilla G. e R. Fratelli company, maintaining a direct line of ownership and cultural heritage that dates back over a century. It is currently the world's leading pasta manufacturer.