El Rashidi El Mizan Tahina

El Rashidi El Mizan is one of Egypt's most historic and recognizable food brands, specializing in traditional sesame-based products. Founded in 1889, the brand is widely celebrated for its tahini and halawa, maintaining a reputation for heritage and quality across the Middle East. The signature scales in the logo symbolize the 'Mizan'—a commitment to balance and fairness in trade.

The product is manufactured in Egypt, where the company operates large-scale production facilities. While it began as a family-run enterprise, the brand has grown significantly, eventually attracting international investment. Today, it remains a dominant force in the Egyptian pantry and is exported to various international markets, providing a authentic taste of traditional Egyptian food processing techniques.