Made O'Meter
Discover where a brand or product originates
Ecover is a pioneering eco-friendly brand founded in Malle, Belgium, in 1979. It was one of the first companies to market phosphate-free washing powder, establishing itself as a leader in sustainable cleaning and personal care products.
Today, the product is primarily manufactured in the Ecover ecological factory in Malle, Belgium. This facility is famous for its sustainable construction, featuring a green roof and using recycled materials. The brand focuses on biodegradable, plant-based ingredients and minimizing environmental impact through its packaging.
In 2017, Ecover was acquired by S.C. Johnson & Son, a large American multinational company. This acquisition integrated Ecover into a global portfolio alongside other green brands like Method, while the brand maintains its distinct identity as a European leader in ecological soaps and detergents.
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