Wrigley's Extra Peppermint Sugarfree Chewing Gum

Wrigley's Extra is a globally recognized brand of sugar-free chewing gum that was first launched in the United States in 1984. It quickly became a staple for oral hygiene and fresh breath, gaining popularity for its long-lasting flavor and beneficial dental properties. In the Australian market, Extra is one of the most prominent brands in the grocery and convenience sectors.

For the Australian market, the product is primarily manufactured at the Mars Wrigley factory in Ballarat, Victoria. This local production facility ensures that the supply chain remains efficient for the Australasian region while supporting local manufacturing jobs.

The brand is owned by Mars, Incorporated, a massive American multinational manufacturer of confectionery, pet food, and other food products. Following the acquisition of the Wm. Wrigley Jr. Company by Mars in 2008, the brand transitioned to the newly formed Mars Wrigley subsidiary, which manages many of the world's most famous gum and candy labels.