Made O'Meter
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Lord Nelson is a private label brand primarily associated with the German discount supermarket chain Lidl. The brand offers a wide variety of teas, ranging from traditional black and green teas to herbal and fruit infusions, such as the Ginger & Mint and Ginger Extra Strong varieties shown here.
Because Lord Nelson is a store brand, it does not operate its own tea plantations. Instead, Lidl sources the tea from various international suppliers and packers. Manufacturing and packaging locations often vary depending on the specific region where the product is sold; for European markets, products are frequently processed and packed in Germany or Poland using ingredients sourced globally from countries like India, China, or Sri Lanka.
The brand is owned by the Schwarz Gruppe, a multinational retail group based in Germany. As a private label, Lord Nelson is sold exclusively through Lidl stores, making it a key part of the retailer's strategy to provide high-quality everyday goods at competitive prices. The ownership and distribution remain centralized within the Schwarz Gruppe's retail infrastructure.
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