Sage by Breville Espresso Machine

Sage is the premium European brand name for the world-renowned Breville Group products. Based in Australia, Breville has established itself as an innovation leader in the small kitchen appliance market, particularly known for its high-end coffee and espresso machines. Because of existing trademark registrations for the 'Breville' name in the United Kingdom and Europe by other entities, the company markets its products under the Sage brand (often as 'Sage Appliances') in those regions.

The development and design process for these machines predominantly takes place in Australia, where the company focuses on engineering and 'third wave' specialty coffee technology at home. However, the manufacturing of the physical units is primarily outsourced to specialized production facilities in China to ensure global distribution capabilities.

Breville Group Limited remains the ultimate owner of the Sage brand. As a publicly traded company on the Australian Securities Exchange (ASX), it manages several brands globally including Breville, Sage, and Kambrook. The brand continues to focus on premium, professional-grade home appliances designed for food and beverage enthusiasts.