Don Simón Selección White Wine

Don Simón is a historic Spanish brand, widely recognized as the world leader in sangria and a major producer of juices and wines. The brand was launched in 1980 by J. García Carrión, a family-owned company founded in Jumilla, Spain, in 1890. It became famous for pioneering the sale of wine in Tetra Brik packaging, revolutionizing the market with high-quality products at accessible prices.

The brand is manufactured exclusively in Spain, utilizing several production plants across the country to source local grape varieties like Chardonnay and Aiiren. J. García Carrión remains the ultimate owner and continues to operate as a family enterprise, maintaining its headquarters in Madrid and its original roots in the Murcia region.