Nüsli Crunchy Muesli

Nüsli is a specialty Swiss cereal brand specifically known for its crunchy muesli formulations. The brand's identity is deeply rooted in the Swiss tradition of 'Bircher Müesli', though it focuses on a modern, baked crunchy texture that caters to international breakfast trends. Produced in Switzerland, the product emphasizes quality ingredients and traditional baking methods associated with Alpine food production.

The brand is owned by the Swiss family company bio-familia AG, which was founded in 1954 in Sachseln, Switzerland. Bio-familia is widely recognized as a pioneer in the organic and muesli market, having collaborated directly with the family of Dr. Maximilian Bircher-Benner (the inventor of muesli) to bring the first organic Bircher muesli to consumers. To this day, the company remains a dedicated cereal specialist headquartered in the heart of Switzerland.