NIVEA Idratante Express body cream

NIVEA is one of the world's most recognized skincare brands, with a history dating back to its founding in Germany in 1911. The brand was developed by the pharmacist Oscar Troplowitz, who utilized Eucerit, the first water-in-oil emulsifier, to create the iconic NIVEA Creme. This specific product, the 'Idratante Express' (Express Hydration) body cream, is part of a modern lineup featuring pure hyaluronic acid and marine minerals designed for 72-hour hydration.

Today, NIVEA is the flagship brand of Beiersdorf AG, a multinational corporation headquartered in Hamburg, Germany. While the brand is German by origin and ownership, its products are manufactured in multiple locations globally, including major facilities in Spain, Poland, and Mexico, to serve regional markets. Beiersdorf remains the independent ultimate owner of the NIVEA portfolio into 2026 and beyond.