Jozo Mineralsalt

Jozo is one of the most recognized salt brands in Northern and Western Europe, with a history dating back to its establishment in 1929. The brand name, standing for 'Jodium Zout' (Iodized Salt), highlights its historical significance as one of the first brands to add iodine to salt to address public health needs. This specific product is 'Mineralsalt' (Mineral Salt), a fine-grain salt variant with reduced sodium, marketed primarily in Nordic regions as indicated by the Swedish and Finnish labeling on the packaging.

The brand is currently owned and manufactured by Salins Group (Groupe Salins), a French company that is one of the leading salt producers in Europe. Salins acquired the brand from Nouryon (formerly AkzoNobel Specialty Chemicals). While the brand has deep Dutch roots and maintains a manufacturing presence in The Netherlands through historical salt works, it is now part of a global portfolio managed from France. The product remains a staple in kitchens for its consistent quality and diverse range of specialty salts.