Made O'Meter
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Crosta & Mollica is a premium food brand dedicated to bringing authentic Italian culinary traditions to international markets. The brand's name, which translates to 'Crust & Crumb', reflects its origins in the artisanal bakery sector. Most of the products, including their popular sourdough pizzas, crackers, and biscuits, are sourced directly from regional bakeries and producers across Italy to ensure traditional methods and high-quality ingredients are maintained.
Founded in the United Kingdom, the brand bridges the gap between traditional Italian craftsmanship and modern retail convenience. While the company management is based in London, the soul of the production remains firmly rooted in Italy, where they partner with local specialists to manufacture their extensive range of grocery items. This 'Made in Italy' certification is a core component of their brand identity.
In recent years, the company has seen significant investment to fuel its international expansion. As of 2024 and looking toward 2026, the brand is backed by Perwyn, a family-backed private equity firm, while the original founder maintains an active role in the company's growth. The brand continues to focus on ethical sourcing and premium positioning within the global Italian food category.
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