Made O'Meter
Discover where a brand or product originates
Planters is an American snack food brand best known for its iconic mascot, Mr. Peanut. Founded in Wilkes-Barre, Pennsylvania, in 1906, the brand has become a staple of the salted nut market in North America.
The brand has undergone several ownership changes over the decades, notably being part of Kraft Heinz for many years. In 2021, the brand was acquired by Hormel Foods, a major American food processing company, in one of the largest acquisitions in Hormel's history. Today, the products are primarily manufactured in the United States, utilizing various regional processing plants to meet global demand.
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Made O'Meter uses AI-powered analysis to estimate production origins. Results are not always 100% accurate.
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