Rubicon Sparkling Passion fruit drink

Rubicon is a well-known brand of exotic fruit drinks that was established in 1982 in the United Kingdom by Naresh Nagrecha and Vishnoo Sharma. The brand was famously named after the founders decided they had 'crossed the Rubicon' by quitting their jobs to start the business. It originally gained popularity for introducing exotic flavours like Mango and Passion fruit to the UK market.

Today, the brand is owned by A.G. Barr p.l.c., a major British soft drink manufacturer headquartered in Scotland, best known for being the maker of IRN-BRU. While the brand has a strong heritage rooted in exotic fruits, its manufacturing facilities are primarily located within the United Kingdom to serve the European and international markets.

Alternative products:

• European alternatives to Rubicon Sparkling Passion fruit drink