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Vicks VapoRub Xtra Strong

ownerProcter & Gamble (USA)
originUnited States
manufacturedmultipleCountries

Vicks VapoRub is one of the world's most recognized topical cough suppressants and analgesics. The brand was originally created by Lunsford Richardson in Greensboro, North Carolina, USA, in the late 1890s. Originally known as Richardson’s Croup and Pneumonia Salve, it was later renamed Vicks in honor of Richardson's brother-in-law, Dr. Joshua Vick.

Over more than a century, the brand has grown from a local remedy to a global household staple. The manufacturing of Vicks VapoRub takes place in multiple locations around the world, depending on the region of sale; for example, North American supply is often produced in Mexico (specifically Greensboro production moved there), while Asia-Pacific markets are often supplied from facilities in India.

Today, the Vicks brand is owned by Procter & Gamble (P&G), which acquired Richardson-Vicks in 1985. P&G manages the brand's global distribution, maintaining its position as a leading name in over-the-counter respiratory treatments. The Xtra Strong variant specifically is often marketed in regions like Southeast Asia and India, featuring higher concentrations of menthol and eucalyptus oil compared to the standard formula.

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