Made O'Meter
Discover where a brand or product originates
Doritos Chilli Heatwave is a popular spicy snack known for its signature triangular shape and intense flavour profile. Originally inspired by traditional Mexican totopos, the brand was conceptualised in the United States during the mid-1960s at a Disneyland restaurant. Over the decades, it has evolved into a global snack powerhouse, frequently engaging in high-profile marketing partnerships, such as the Formula 1 collaboration shown on the packaging.
The brand is under the extensive portfolio of Frito-Lay, which is a subsidiary of PepsiCo. While the brand has American roots, products sold in the United Kingdom are typically manufactured locally at large-scale production facilities such as the one in Coventry. This ensures regional availability and compliance with local food standards while maintaining the global brand identity managed from PepsiCo's headquarters in New York.
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