Action Hand soap Azure & Calm

Azure & Calm is a brand of hand soap specifically developed for and sold by Action, a prominent international non-food discount retailer. This product is part of their private label hygiene range, designed to provide affordable personal care options for the European market. The product is primarily manufactured in Poland, leveraging the country's robust chemical and cosmetics production infrastructure.

Action, the brand owner and ultimate corporate entity, was founded in the Netherlands in 1993. It has since grown into one of the fastest-growing retailers in Europe. As a private label product, Action oversees the design, branding, and distribution through its extensive network of stores, while the ultimate ownership remains with the Action holding company headquartered in North Holland, Netherlands.