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Lobello lip care

ownerBeiersdorf AG (Germany)
originGermany
manufacturedmultipleCountries

Lobello is a popular brand identified primarily in the European market, particularly in countries like Germany and Italy, as a close equivalent or regional branding for Labello. Known for its wide range of lip balms and treatments, the brand focuses on hydration and protection using ingredients like hyaluronic acid and natural oils.

The Labello brand was originally founded in 1909 by Oscar Troplowitz in Germany. Although the 'Lobello' branding is specific to certain regional distributions, it operates under the same technical and corporate umbrella as its parent brand. Today, it is part of a global portfolio of skincare brands produced in various specialized facilities across Europe to meet international demand.

The ultimate owner of Lobello (through Labello) is Beiersdorf AG, a major German multinational specializing in personal care. Based in Hamburg, Beiersdorf is also the parent company of other iconic brands such as NIVEA and Eucerin, ensuring high standards of dermatological quality across its universal lip care offerings.

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