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Wrigley's Freedent White Bubblemint Chewing Gum

ownerMars, Incorporated (USA)
originUnited States
manufacturedPrimarily in France, but also produced in other locations

Freedent is a well-known brand of sugar-free chewing gum specifically formulated to not stick to dental work such as braces, crowns, or dentures. Originally launched in 1975, it has become a staple in the confectionery market, particularly in Europe. The 'White' range is designed to help maintain the natural whiteness of teeth, while the Bubblemint flavor provides a classic sweet taste combined with refreshing mint.

Historically, the brand was developed by the Wm. Wrigley Jr. Company in the United States. Today, the brand is owned by Mars, Incorporated, following their landmark acquisition of Wrigley in 2008. While the brand has American roots, the Freedent products sold in Europe are predominantly manufactured in France, specifically at the Mars Wrigley plant in Biesheim, which serves various international markets.

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