Compliments Smooth Peanut Butter

Compliments is a prominent private label brand established in Canada, designed to offer high-quality alternatives to national name brands. It was originally launched by Sobeys Inc. to consolidate various regional store brands into a unified, national identity for their grocery chains across the country.

Today, the brand is owned by Empire Company Limited, which is the parent organization of Sobeys. As a private label, Compliments products are manufactured primarily in Canada through a network of strategic partnerships with local food processors and manufacturers. This vertical integration allows Empire Company Limited to maintain strict quality control while supporting the Canadian agricultural and manufacturing sectors. The brand remains a staple in Canadian households, distributed through retail banners such as Sobeys, Safeway, IGA, Foodland, and FreshCo.