GoPro action camera

GoPro is the world's leading brand of action cameras, founded by Nick Woodman in 2002. The concept was born from Woodman's desire to capture high-quality action photos while surfing, a task that was difficult for amateur photographers at the time. The brand revolutionized the personal imaging market by creating rugged, mountable, and waterproof cameras that allow users to capture immersive perspectives of sports and outdoor activities.

While the brand is quintessentially American, its manufacturing is primarily based in Asia to leverage high-tech electronics supply chains. In recent years, GoPro shifted much of its US-bound camera production to Thailand to diversify its manufacturing footprint. Despite these global operations, the company remains independently publicly traded and headquartered in California.