Ben’s Original Classic Long Grain rice

Ben's Original, formerly known as Uncle Ben's, is a world-renowned brand of parboiled rice and other related food products. The brand was first introduced in the United States in the 1940s and has since become a staple in kitchens globally. The 2020 rebranding to Ben's Original was part of a commitment by the parent company to evolve the brand's identity and promote inclusivity.

Manufacturing for Ben's Original takes place in several locations across the globe to serve different regional markets. While a significant portion of production occurs in the United States, there are major facilities in countries such as the United Kingdom and the Netherlands that supply the European market. The brand is owned by Mars, Incorporated, a massive American multinational manufacturer of confectionery, pet food, and other food products. Mars continues to oversee the brand's global strategy, sustainability initiatives, and product innovations.