Made O'Meter
Discover where a brand or product originates
McCoy's is a classic British brand of ridge-cut crisps, famously marketed as 'The Real McCoy's'. Originally launched in 1985 by KP Foods, the brand quickly established itself in the UK market by focusing on thick-cut, high-flavour potato crisps that appeal to a wide demographic. The Flame Grilled Steak variety is one of its most iconic and long-standing flavours, known for its bold and smoky taste.
Historically produced in the United Kingdom, McCoy's remains a staple of the British snack aisle. The ownership of the brand has transitioned through several major corporate hands over the decades. Today, it is part of the KP Snacks portfolio, which was acquired by the German-based Intersnack Group in 2013. The Intersnack Group is one of Europe's leading savoury snack manufacturers, managing a vast array of domestic and international brands from its headquarters in Düsseldorf.
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