Made O'Meter
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Neutral is a specialized brand developed for sensitive skin, focusing on products with 0% perfume and 0% colorants. The brand originated in Scandinavia, specifically Denmark, where it was founded in the 1970s to address the needs of consumers with allergies and skin sensitivities. Over the decades, it has become a staple in Nordic households and has expanded its presence across Northern Europe.
Today, the brand is owned by Unilever, a global consumer goods giant. While its roots and primary manufacturing hubs remain in the Nordic region to maintain high standards for allergy certification, Unilever's global logistics network handles its distribution and production across multiple sites. The brand continues to work closely with allergy and asthma associations to ensure all products remain safe for hyper-sensitive skin types.
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