Cheetah Safety Matches

Cheetah Safety Matches are a widely recognized household brand of friction-based fire starters. These matches are designed for safety, meaning they will only ignite when struck against the specific chemical surface on the side of the box, reducing the risk of accidental combustion during storage or transport.

The brand originates from Pakistan, where match manufacturing is a significant industrial sector. Cheetah is produced by various manufacturers within the region, most notably related to the match industry clusters in areas like Peshawar and Karachi. The brand is known for its budget-friendly positioning and is a staple in many South Asian markets.

Ownership of the brand is typically held by local industrial groups rather than a single global conglomerate. In the context of the Pakistani market, it is often associated with enterprises like Orient Match Co. or similar regional producers. The production process involves sourcing sustainably grown softwoods for the splints and chemical mixtures for the match head and striking strip.