Pilos Cașcaval cheese

Pilos is a private-label dairy brand exclusively developed for and sold by the German retail giant Lidl. The brand was established to provide a wide range of affordable yet high-quality dairy products, including milk, yogurt, and various cheeses like the Cașcaval shown in the image.

While the brand is owned by the German Lidl Stiftung & Co. KG, the manufacturing is decentralized. Pilos products are typically produced by various local dairy companies in the countries where Lidl operates. For instance, Pilos Cașcaval intended for the Romanian market is often produced by local Romanian dairies or suppliers in neighboring European countries, ensuring fresh supply chains and supporting local agricultural sectors.

The ultimate owner of the brand is the Schwarz Group, one of the largest retail corporations in the world. Headquartered in Neckarsulm, Germany, the Schwarz Group manages both Lidl and Kaufland, maintaining a global presence while utilizing localized production models for its private labels to remain competitive in various international markets.

Alternative products:

• European alternatives to Pilos Cașcaval cheese