Made O'Meter
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Alfaparf Milano Semi di Lino Reparative Low Shampoo is a professional-grade hair care product designed specifically for damaged and brittle hair. Known for its sulfate-free formula, this shampoo focuses on reconstructing the hair fiber through its core 'Semi di Lino' (flaxseed) technology, which has been a signature of the brand for decades.
The brand's story is deeply rooted in Italian craftsmanship. Alfaparf Milano was founded in Italy in 1980, positioning itself as a premium provider for professional hair salons. To this day, the brand maintains its headquarters and primary manufacturing facilities in Italy, specifically in the Osio Sotto region, ensuring that 'Made in Italy' remains a core part of its identity.
Ownership of the brand remains with the Alfaparf Group, an independent Italian multinational company. Unlike many professional hair brands that have been acquired by larger conglomerates like L'Oréal or Estée Lauder, Alfaparf Milano continues to operate as the flagship brand of its original founding group, expanding its global footprint while remaining under the control of its parent company in Milan.
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