Kellogg's Trésor Choco Nut

Kellogg's Trésor (known as Krave in other markets) is a popular chocolate-filled breakfast cereal. Originally launched by the Kellogg Company, which was founded in Battle Creek, Michigan, USA, in 1906, the brand has become a global household name.

In late 2023, the Kellogg Company split into two independent public companies: Kellanova (handling global snacks and international cereals) and WK Kellogg Co (handling North American cereal). Trésor falls under the Kellanova portfolio. For the European market, production typically occurs in major facilities located in Valls, Spain, or Manchester, UK, although distribution covers most of Europe including France, where it is a category leader.