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Snack Day is a private label brand primarily associated with the German discount retailer Lidl. These 'Pufuleți' are a traditional Romanian corn puff snack flavored with cheese ('cu gust de brânză'), specifically produced for the Romanian market.
While the brand is a private label of a German-owned group, these specific snacks are typically manufactured by local Romanian producers under contract for Lidl Romania. This ensures the product meets local taste preferences and supports regional supply chains while maintaining the value-pricing structure of the Snack Day brand. The ultimate ownership lies with the Schwarz Group, which operates Lidl and Kaufland globally.
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