Sainsbury's Melba Toast

Sainsbury's Melba Toast is a private-label product offered by the British supermarket giant, J Sainsbury plc. Melba toast itself is a classic, dry, thinly sliced toast originally created by chef Auguste Escoffier for opera singer Nellie Melba in the late 19th century in London.

As a Sainsbury's own-brand product, it is developed to meet the retailer's specific quality standards. Most Melba toast products sold in the UK, including Sainsbury's version, are produced in specialized bakeries in the Netherlands, which is a global hub for the manufacturing of these specific types of twice-baked crispbreads.

The brand is owned and managed by J Sainsbury plc, which is one of the oldest and largest supermarket chains in the United Kingdom, keeping its corporate headquarters in London.